Product Management Trainer & Consultant
Holly helps product managers and startup founders learn how to use science and empathy to successfully launch new products and features.
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It’s happening on Wednesday, April 18th, at...
The best products are made when the risky decisions, from stories to strategy, are backed by data. But even teams that think of themselves as data driven can get caught up on the wrong metrics, bias their research, or get confused by seemingly conflicting feedback from users. How do you navigate these challenges to create products that drive the business outcomes they are charged with?
At Shutterstock, Holly successfully made the evidence-based case to shutdown Skillfeed, an internally launched startup in the online education space. Next she led the launch of Shutterstock Editor from prototype to successful public beta in 3 months, generating praise from the target users who loved that it saved them time. From there she developed an evidence-based product strategy and a resource plan to scale the team 3X. By the end of Shutterstock Editor’s first year, the team had earned a reputation for continually delivering valuable improvements and product usage had grown 10X from its first month.
Over the course of Holly's decade in NYC tech, she has worked on over a dozen new product launches. In 2017, Holly founded H2R Product Science, a training and consulting company so that she could help more startup founders, product managers, designers, and engineers find growth opportunities and develop evidence-based strategies for successful product launches.
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