The 5 most common challenges to making evidence-based product decisions

Hey there. So you're here to get the download I promised you. 

Cool. I'll get you that, but first I have to tell you something... 

Candidly, I had a vision for how we would end the season - that we'd give our loyal listeners something they could take with them, refer to, and share with others to help them increase the use of evidence in decision making in their own organizations. 

Sounds good, right? But I failed to adequately plan for uncertainty. Even after all these years, I still overcommit too often. I agree to help too many people. I get excited and try to do too many things at once. 

And then when the unexpected happens, like getting a call from daycare that my daughter split her chin and needs to go to the ER, we miss some of our goals. Like having this download ready for the final episode of the season.

So, can I ask you to hang with me while we get for you?


Here's what we'll send you when it's ready:


The best products are made when the risky decisions, from stories to strategy, are backed by data. But even teams that think of themselves as data driven can get caught up on the wrong metrics, bias their research, or get confused by seemingly conflicting feedback from users. How do you navigate these challenges to create products that drive the business outcomes they are charged with? 

  • Discover the 5 most common challenges to making evidence-based product decisions
  • Learn how the guests of the Product Science Podcast have encountered and overcome these challenges

Share your e-mail here and I'll send you the download as soon as it's ready.


(c) 2018 H2R Product Science, New York, NY