Nir Eyal on How Products That Create Desirable Habits Win the Long Game – Product Science Journal #28

Not only did I get to talk product with Nir Eyal, but I also got to shine a light on the companies that have used the Hooked model to create value for society. These companies, like FitBod, Kahoot, and Anchor use the awesome power of behavioral design and technology to help people build habits that they don’t regret. Read More